Marketing Writing & Communications Strategy for Emerging Brands
Sometimes, all you need is a fresh perspective.
I’m a writer, communications strategist, and public relations executive who frequently tells clients they get more than they bargained for when hiring me.
My decades-long career includes big agency experience, plus several entrepreneurial ventures, including founding a boutique PR agency during Silicon Valley’s dot-com frenzy. I’m also a media events professional for specialty food brands and founder of a disruptive CPG product sampling and consumer feedback concept called SamplingLab that Business Insider named to its list of the “50 Coolest New Businesses in America” in 2015.
I was rather proud. of that.'
I’m at home creating thought leadership and other owned content for B2B technology, consumer food & beverage, healthcare, pet, retail, events, and CPG brands. Not only do I create content, but I also deliver a valuable level of strategic thinking that often challenges the status quo.
Finally, I write for the ear with a conversational voice, rhythm, and cadence. My theory on that goes back to when I played drums in high school, giving me an ear for rhythmic meter.
A side note: I’m a fan of the Oxford comma and one-line sentences that make readers pause.
I can help you with:
Thought leadership content
Social media posts and articles
Internal blog posts
Email marketing campaigns
Strategic messaging
Creating a brand voice
Website refresh or a complete overhaul
Press releases
Sell sheets
Customer case studies
Creative brainstorming for new business proposals